By: Michael Jacobs, Senior Editor | JRL CHARTS – K-Pop Music News

SEOUL, KR — (July 29, 2025) — TEN Entertainment’s new rookie group SEVENTOEIGHT (728) is already making noise with their debut single ‘DRIP&DROP’ — racking up 1.1 million views in just 24 hours.

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Formed through the SBS survival series SCOOL, the six-member team (name aside!) storms onto the scene with a club-ready, high-energy sound that separates them from other 2025 rookie standouts like NouerA and AHOF.

The track delivers bouncy tempos, aggressive dance beats, and a slick visual concept — but also sparks mixed fan reactions over its hook-heavy chorus and minimalist melodic content. Even so, DRIP&DROP slaps when it stays in the dance lane, and the visuals alone are enough to keep fans replaying.

At under 3 minutes, it’s a fast burn — and a clear reminder that SEVENTOEIGHT has raw stage power worth watching.

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Michael Jacobs
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