Williams Trading Weekly New Releases

A Family Company Established to Help Your Adult Novelty Business, Williams Trading Co. has been a leading Adult Novelty Distributor with over 21,000 items in stock items for over 47 years.

We are a full line wholesale distributor for all of the branded novelty product lines on the market today.

Our business supports all channels of adult distribution including traditional brick and mortar retailers, chains stores, e-commerce partners, Amazon re-sellers , e-bay re-sellers and home party consultants.

Visit The Williams Trading Company Official Website today. Plus don’t forget to review the Williams Trading University at WTULearn.com

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4 09, 2026

NS Novelties Leads Williams Trading’s 56-Page New Arrivals Catalog for September 4–10

2026-09-04T23:46:37-07:00September 4th, 2026|Categories: Pleasure Products Headline News, Products News, Williams Trading, Williams Trading Weekly New Releases|Tags: , , , , , , , , , , , , , , , , , , , , , , |

By: Andy Powell – Senior Correspondent | B2B Pleasure Products News PENNSAUKEN, NJ — (September 4, 2026) — Williams Trading Co. is kicking off September with a massive 56-page Weekly New Arrivals catalog for September 4–10, 2026, led by a colorful spotlight on NS Novelties’ INYA Collection. Coming just one week after JO BLŌ Oral [...]

28 08, 2026

JO BLŌ Brings a Flavor Explosion to Williams Trading New Arrivals for August 28

2026-09-04T23:45:05-07:00August 28th, 2026|Categories: Pleasure Products Headline News, Products News, Sex Toy Industry News, Reviews & Latest Releases, Williams Trading, Williams Trading Weekly New Releases|Tags: , , , , , , , , , , , , , , , , , , , , , , , |

By: Andy Powell – Senior Correspondent | B2B Pleasure Products News PENNSAUKEN, NJ — (August 28, 2026) — Williams Trading Co. is closing out August with another colorful assortment of Weekly New Arrivals, and this time JO BLŌ Oral Pleasure Gel commands the spotlight with a flavor-driven collection built to grab attention at retail. The [...]

21 08, 2026

Maïa FLORA Blooms in Williams Trading Weekly New Arrivals for August 21

2026-08-21T15:10:07-07:00August 21st, 2026|Categories: Pleasure Products Headline News, Products News, Williams Trading, Williams Trading Weekly New Releases|Tags: , , , , , , , , , , , , , , , , , , , , , , |

By: Andy Powell - Senior Correspondent | B2B Pleasure Products News PENNSAUKEN, NJ — (August 21, 2026) — Williams Trading Co., rolls out another diverse selection of fresh products in its Weekly New Arrivals, with Maïa FLORA taking center stage in the distributor's August 21 digital catalog. This week's featured FLORA immediately distinguishes itself with [...]

14 08, 2026

CalExotics Aura Leads Williams Trading Weekly New Arrivals for August 14

2026-08-21T15:10:07-07:00August 14th, 2026|Categories: Pleasure Products Headline News, Products News, Williams Trading, Williams Trading Weekly New Releases|Tags: , , , , , , , , , , , , , , , , , , , , , , |

By: Andy Powell – Senior Correspondent | B2B Pleasure Products News PENNSUAKEN, NJ — (August 14, 2026) — Williams Trading Co. is back with another round of weekly new arrivals, and this week CalExotics takes the spotlight with its colorful Aura collection, giving retailers fresh merchandising opportunities as summer buying continues. Leading the August 14 [...]

7 08, 2026

blush Leads Williams Trading Weekly New Arrivals for August 7

2026-08-21T15:10:08-07:00August 7th, 2026|Categories: Pleasure Products Headline News, Products News, Williams Trading, Williams Trading Weekly New Releases|Tags: , , , , , , , , , , , , , , , , , , , , , |

By: Andy Powell – Senior Correspondent | B2B Pleasure Products News PENNSAUKEN, NJ — (August 7, 2026) — Williams Trading Co. is rolling out its latest Weekly New Arrivals, with blush leading the August 7 edition alongside eight additional brands offering specialty retailers fresh opportunities to update their late-summer assortments. This week's digital catalog brings [...]

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