By: Andy Powell – Senior Correspondent | Pleasure Products News
BROOMFIELD, CO — (April 21, 2026) — Eldorado Trading Company continues to strengthen its position as a leading B2B distributor in the pleasure products sector with the announcement of its latest Virtual Elevation training event, featuring the Lovehoney Group.
Scheduled for April 23, the free virtual session is designed to provide retailers with actionable merchandising strategies, product education, and in-store display insights to drive sales across multiple high-performing brands.
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Retailers Get Hands-On Merchandising Strategy
The upcoming Virtual Elevation session will spotlight a wide range of merchandising tools, marketing assets, and point-of-sale (POS) materials available to retailers carrying top brands such as Womanizer, We-Vibe, Arcwave, pjur, and ROMP.
Eldorado’s Marketing Director Nathan Morimitsu will host the event alongside Lovehoney representatives John Marinello and Kim Card, transforming Eldorado’s headquarters into a live showroom-style demonstration environment.
Retailers tuning in can expect a detailed walkthrough on how to optimize shelf space, enhance product visibility, and create high-conversion retail displays.
Virtual Elevation Series Continues to Drive Retail Growth
Eldorado’s Virtual Elevation Series has become a key educational platform for retailers looking to stay competitive in the evolving sexual wellness marketplace.
By combining product education with real-world merchandising techniques, the series helps retailers:
- Improve in-store presentation
- Increase customer engagement
- Maximize product sell-through
The addition of Lovehoney to the latest session further strengthens the program’s value, bringing global brand expertise directly to retail partners.
Exclusive Offers and Retail Incentives
In addition to training, attendees of the live event will gain access to exclusive promotions and limited-time offers from both Eldorado and Lovehoney.
Past Virtual Elevation sessions have been known for strong retailer participation and added value through giveaways and promotional incentives, making these events a key opportunity for store owners and buyers.
Event Details and Registration
The live Virtual Elevation event will take place on April 23 at 1 PM Mountain Time, with a replay available the following day via Eldorado’s digital channels. Stores with employees attending will be able to take advantage of special offers from Lovehoney and Eldorado.
Retailers interested in attending must register in advance to secure access to the live training and associated offers. Participants in the live event must register in advance at https://bit.ly/VEWomainzerPOS2026.
For more information, contact Eldorado:
Toll-Free: 1-800-525-0848
International: 1-303-444-4622
Corporate Website | Elevate-U
Email | Facebook | X (Twitter) | YouTube
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