Live Shopping combines video, product education, entertainment and ecommerce to create an interactive path from product discovery to purchase.
Brands and creators are increasingly using livestream demonstrations, shoppable videos, limited-time promotions and digital events to engage consumers while showcasing products in real time.
JRL CHARTS covers live shopping developments affecting pleasure products, sexual wellness and specialty retail, including emerging platforms, commerce technology, brand strategies and new opportunities for B2B marketers and retailers.
Trending B2B Pleasure Products News on JRL CHARTS:
• XR Brands’ K-Pop Idols Collection Turns Up the Volume on Retail Merchandising
• Hismith MAX 200W Brings App-Controlled Power to Retailers
• Our Erotic Journey’s The Max Anal Plug Earns Anal August Retailer Spotlight
• b-Vibe C-Rings Collection Gives Retailers 30 New Reasons to Boost Men’s Wellness Sales
• ECN Wholesale Brings XGEN’s New Bodywand Mini Wand POP Display to Retailers
