By: Michael Jacobs – Senior Correspondent | JRL CHARTS K-POP News
SEOUL, KR — (August 7, 2026) — Stray Kids are back — and millions of fans are already watching.
The K-pop powerhouse premiered its highly anticipated “This & That” M/V, and the official music video has already surged past 12.5 million views, delivering another major digital moment for the JYP Entertainment group.
The release marks Stray Kids’ first major comeback in approximately nine months following “Do It” in November 2025 — and arrives after the group Stray Kids showcase their latest era in the official “This & That” M/V from JYP Entertainment. The 2026 comeback introduces a fresh sound from the global K-pop group as the music video attracts millions of views. JRL CHARTS K-Pop News covers the release, 3RACHA’s production involvement and the latest developments surrounding Stray Kids’ This & That era. completed its massive “Dominate” world tour, spanning 56 shows across 35 regions.
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Stray Kids Switch Up the Formula With ‘This & That’
“This & That” introduces a noticeably different side of Stray Kids.
Built around a groovy hip-hop sound, the title track trades some of the group’s harder-hitting intensity for a cooler, more relaxed confidence. Changbin described the song as different from previous title tracks, with experimental production balanced by a simple, repeating chorus.
That change wasn’t accidental.
During an album briefing at the Conrad Seoul on August 6, the members discussed their continued willingness to experiment rather than settle for safer musical choices.
Han explained that taking on new challenges keeps creating music exciting, while Bang Chan emphasized that exploring different genres allows Stray Kids to continually reveal new sides of themselves.
3RACHA Self-Produces All Eight Tracks
The new “This & That” mini album features eight tracks, with Stray Kids’ in-house production unit 3RACHA — Bang Chan, Changbin and Han — involved in self-producing the entire project.
That creative control remains one of Stray Kids’ defining strengths as the group continues expanding its musical identity nearly nine years into its career.
The comeback also arrives just days after Stray Kids launched the Seoul opening of their new “Run It” tour on August 2, extending the momentum generated by their record-setting international touring schedule.
WATCH: Stray Kids ‘This & That’ M/V
With more than 12.5 million views already registered, the early response suggests STAY were more than ready for Stray Kids’ return.
Follow Stray Kids:
Facebook | X (Twitter) | YouTube
Album:
This & That (2026)
Record Label:
JYP Entertainment (South Korea)
Republic Records (United States)
Country:
South Korea
Language:
English | Korean
Run time:
3 Minutes 15 Seconds
Release date:
August 6, 2026
Copyright © 2026 JYP Entertainment
Stray Kids release the eight-track “This & That” mini album on August 7, 2026, across major music platforms.
For a group that could easily stick with a proven formula, Stray Kids are once again choosing experimentation — and judging by the millions already watching, fans are following them into their latest era.
Stay with JRL CHARTS K-POP News for continuing coverage of Stray Kids, comeback announcements, music video premieres, tour updates, and the biggest stories shaping the global K-pop industry.
