Underwear Retail Trends

Underwear retail trends are shifting toward premium positioning, lifestyle branding, and curated collections. JRL CHARTS delivers actionable insights for retailers, helping them adapt to evolving consumer demand and maximize sales performance.

Trending Men’s Fashion News Exclusively on JRL CHARTS:

Mack Weldon Unleashes AIRKNITx Cotton Underwear Built to Beat the Heat

• Kenneth Cabungcal Models BENCH Body’s New Underwear Collection — WATCH

• MODUS VIVENDI Unveils Dynamic Line SS26 for Fashion Retailers

• Creature Wear Mystique Unicorn Boxer Shorts Ignite PRIDE Season Style

1 12, 2023

PUMP! Underwear ‘Chest and shoulders Workout’ Commercial

2026-06-05T18:36:50-07:00December 1st, 2023|Categories: LGBTQ News, World LGBT News|Tags: , , , , , , , , , , , |

QUEBEC, CANADA — (12-01-23) — PUMP! Underwear continues their Fall/Winter campaign of promoting their sexy workout Men's wear with their 'Chest and shoulders Workout' Commercial. "Prepare yourself for sculpting and building strength! Join us for a high-intensity workout routine focused on your chest and shoulders that will elevate your fitness to the next tier!" PUMP! [...]

31 05, 2023

PUMP! Underwear Unveils its MILKSHAKE Collection

2026-06-05T18:36:50-07:00May 31st, 2023|Categories: LGBTQ News, World LGBT News|Tags: , , , , , , , , , , , , |

QUEBEC, CANADA — (05-31-23) — PUMP! Underwear Kicks Off PRIDE Season by unveiling its new MILKSHAKE Men's Underwear Collection Commercial. The 16-piece Collection will immediately turn heads the minute you have it on display on your e-commerce platform or in your brick and mortar retail store locations! "Feel the cotton comfort of our new MILKSHAKE [...]

28 02, 2023

PUMP! unveils DRIP From the streets to Underwear Spot

2026-06-05T18:36:51-07:00February 28th, 2023|Categories: LGBTQ News|Tags: , , , , , , , , , |

QUEBEC, CANADA — (02-28-23) — Pump! Underwear unleashes its 3rd commercial for its DRIP Collection in Men's Underwear.  The new PUMP! DRIP Men's Underwear Collection brings men of all genres  vibrant colors and gradient neons that are merged into a mixture of splashes, typographies, emojis, and high-contrast outlines to translate the language and style of [...]

17 02, 2023

PUMP! Underwear drops Official DRIP Line Commercial

2026-06-05T18:36:51-07:00February 17th, 2023|Categories: LGBTQ News, World LGBT News|Tags: , , , , , , , , , |

QUEBEC, CANADA — (02-17-23) — Pump! Underwear drops its long awaited official DRIP Commercial, the stunning and sexy Graffiti inspired collection that is already turning heads on a global scale. Talk about a collection ideal for stocking during PRIDE Season 2023 retailers! Plus don’t forget to stock deep on the PUMP! Underwear ‘LOOKBOOK ’23 Calendar! Watch [...]

3 02, 2023

PUMP! Underwear Tease Retailers with DRIP Collection [Watch]

2026-06-05T18:36:52-07:00February 3rd, 2023|Categories: LGBTQ News|Tags: , , , , , , , , , |

Pump! Underwear kicks off 2023 by teasing distributors, retailers and adult consumers with the launch of the DRIP Collection commercial, the first PUMP Underwear promotion of 2023! According to PUMP, the DRIP Collection is a Graffiti inspired Line for Men of all genres. Plus don't forget to stock deep on the PUMP! Underwear 'LOOKBOOK '23 [...]

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