JOCK Goes Electric as XR Brands Ships Four New E-Stim Products

By Andy Powell – Senior Correspondent | B2B Pleasure Products News

HUNTINGTON BEACH, CA — (September 21, 2026) — XR Brands is adding some serious voltage to its JOCK portfolio with a four-product electro-stimulation assortment designed to give adult retailers a coordinated new technology story for the men’s pleasure category.

The JOCK Electro lineup brings together Spark, Volt, Shockwave and Power Pulse, combining vibration and electro-stimulation technology across four distinct product designs.

All four are currently listed in stock by XR Brands, positioning retailers to merchandise JOCK Electro as a unified collection rather than a series of unrelated product introductions.

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The expansion also adds another technology-driven category to JOCK. XR Brands currently describes JOCK as a broad men’s pleasure portfolio encompassing multiple product formats and advanced pleasure technology.

Spark Brings JOCK Electro Into a Slimmer Format

The Spark E-Stim Slim Prostate Plug provides the collection’s streamlined option.

XR Brands specifies a 4.7-inch overall length, 4.1-inch insertable length, 0.8-inch neck and 1.4-inch widest diameter. The product combines eight vibration modes — four speeds and four patterns — with eight electro-stimulation modes comprising three levels and five patterns.

Spark also features an IPX6 waterproof rating, premium phthalate- and latex-free silicone construction and wireless remote operation. XR Brands lists a case count of 24.

For retailers, that gives Spark a straightforward merchandising identity within the four-piece range: the more compact silhouette while retaining the collection’s dual-mode technology package.

View JOCK Electro Spark at XR Brands

Volt Adds a Curved Profile to the Collection

The Volt E-Stim Curved Prostate Plug maintains the same core 16-setting platform while moving into a larger curved design.

Volt measures 4.7 inches overall with 3.9 inches of insertable length, a 0.9-inch neck and 1.8-inch widest diameter. Like Spark, it incorporates four vibration speeds, four vibration patterns, three electro-stimulation levels and five e-stim patterns.

XR Brands also specifies IPX6 waterproof construction and premium silicone that is both phthalate- and latex-free. The product carries a case count of 24.

That shared specification architecture should make Spark and Volt particularly easy to merchandise together: retailers can explain a common technology platform while differentiating the products primarily through their physical designs.

View JOCK Electro Volt at XR Brands

Shockwave Combines Multiple Features Into One Design

JOCK Electro’s Shockwave E-Stim Anal Plug with C-Ring takes the collection in another direction by integrating two product elements into a single silicone design.

Shockwave offers the same eight vibration and eight electro-stimulation settings, accompanied by a long-range wireless remote. XR Brands lists the product at 5.7 inches overall with 4.5 inches of insertable length and specifies premium phthalate- and latex-free silicone construction.

Its additional integrated ring gives retailers a visibly different silhouette within the Electro assortment while retaining the collection’s recognizable black finish and technology-led positioning. Shockwave is also packed 24 per case.

View JOCK Electro Shockwave at XR Brands

Power Pulse Brings an Expanding Anchor Design

Rounding out the assortment is the Power Pulse E-Stim Anchor Anal Plug, which again combines eight vibration modes with eight electro-stimulation modes and wireless remote control.

The product measures four inches overall with 3.3 inches of insertable length. Its flexible neck is designed to expand from 1.8 inches closed to 2.7 inches open, distinguishing Power Pulse mechanically from the other three JOCK Electro designs.

XR Brands specifies phthalate- and latex-free silicone with ABS components and lists a case count of 24.

View JOCK Electro Power Pulse at XR Brands

JOCK Electro Gives Retailers a Four-Product Technology Story

What makes the introduction particularly useful from the B2B side is the consistency across the collection.

Instead of four products competing for attention independently, Spark, Volt, Shockwave and Power Pulse share enough technology and visual branding to function as a coordinated retail assortment, while their different physical formats give stores several distinct options within the same family.

That approach fits XR Brands’ broader wholesale strategy. The company says its product-development model emphasizes functional design alongside packaging and merchandising intended to give retailers organized product collections rather than isolated SKUs.

For JOCK, Electro also extends an already substantial brand portfolio further into technology-driven pleasure products. XR Brands’ current JOCK collection spans dozens of products across multiple men’s categories.

With all four Electro products currently listed as in stock, Spark, Volt, Shockwave and Power Pulse are positioned as a ready-made four-SKU story for retailers looking to expand their electro-stimulation assortment.

For B2B Ordering information, contact:

XR Brands
Toll-Free: 1-888-261-4181
Fax: 1-714-847-9008
Email | Official Website | Facebook | X

East Coast News (ECN)
Toll-Free: 1-800-999-2483
Fax: 1-609-426-4451
Official Website | Email | Facebook | Instagram

Eldorado
Toll-Free: 1-800-525-0848
International: 1-303-444-4622
B2B Site | Elevate-U
Email | Facebook | X | YouTube

Williams Trading Co.
Toll-Free: 1-800-423-8587
International: 1-856-662-3344
Official Website | WTU Learn
Email | Facebook | X | YouTube

Stay with JRL CHARTS B2B Pleasure Products News for the latest product launches, wholesale developments and retail innovations from XR Brands, JOCK and the global pleasure-products industry.