By: Andy Powell — Senior Editor | JRL CHARTS – Adult Industry News

SANTA CLARITA, CA — (January 12, 2026) — National Distribution, one of the U.S. adult industry’s most established wholesale distributors, has expanded its national sales operation with the appointment of Paul Reutershan as a sales representative serving adult retailers and specialty stores across the country.




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In his new role, Reutershan will work directly with retail partners to strengthen existing accounts, introduce new product opportunities, and provide hands-on support for National Video Supply’s extensive catalog of pleasure products, novelties, and adult lifestyle merchandise.

Reutershan brings a strong background in customer service, relationship management, and product knowledge — key traits in today’s competitive adult retail marketplace, where distributors are increasingly expected to act as strategic partners rather than simple order-takers.

“We’re excited to welcome Paul to the National family,” said Lee Negri, President of National Distribution. “His enthusiasm, professionalism, and focus on customer success align perfectly with our mission to give our retail partners reliable access to the products their customers want, backed by outstanding service.”




As National continues to scale its wholesale and B2B distribution footprint, Reutershan will be responsible for ensuring that retailers receive personalized account support, up-to-date product information, and a smooth, efficient ordering experience — all critical factors in maximizing sell-through on store shelves and online platforms.

Industry representatives say his approach emphasizes integrity, responsiveness, and long-term partnerships — values that have helped National Distribution maintain its reputation as a trusted distributor for more than three decades.

“I’m thrilled to join the National team,” Reutershan said. “This is a company with a strong reputation in the adult industry and a clear dedication to its customers. I look forward to helping our retail partners grow their businesses and succeed in a fast-moving marketplace.”




Retailers and partners can contact Paul Reutershan directly at [email protected]
or by phone at (305) 904-0771.

For general sales inquiries, contact Sales Manager Joe Walla at [email protected]
or call (800) 586-1915. Additional information is available at NatVideo.com.

For ongoing coverage of adult industry executives, distributors, and retail trends, stay locked to JRL CHARTS Pleasure Products News — the industry’s #1 SEO-driven news authority.




Andy Powell
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