By: Keith Witchka, Senior Editor | JRL CHARTS – Men’s Fashion News
ATHENS, GR — (June 12, 2025) — Luxury menswear brand MODUS VIVENDI invites fashion lovers into a world of soft allure and surreal daydreams with the debut of its Romance Line, part of the Spring-Summer 2025 Collection.
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Titled Fairytale, the campaign tells a dreamy narrative of love, sensuality, and imagination. Set in an ethereal room where clouds hover low and rabbits float mid-air, the visual story follows a man navigating an intimate fantasy space filled with floral details, soft light, and whimsical shadows.
“It’s an invitation to pause, breathe, and drift into a world where fantasy meets sensuality.”
Each image in the campaign evokes intimacy and visual poetry, as the model lounges, explores, and escapes through imaginary doors—dressed in pastel-hued floral underwear that mirrors the dreamlike setting. It’s a story told through softness, with every silhouette crafted to convey romance and ease.
In the Romance Line, MODUS VIVENDI delivers:
• Briefs with a luxurious touch and flattering fit
• Tops & lightweight pants for coordinated loungewear looks
• Statement floral jackets that blend softness with style
Watch – MODUS VIVENDI Romance Line Commercial
Shop or Stock the Romance Line Collection:
Retail Buyers: Review the MODUS VIVENDI Romance Line Wholesale
Consumers: Shop the Romance Line Collection Online
Fashion Boutiques, distributors and Online Apparel superstores can register your wholesale account by visiting Modus Vivendi’s Official B2B Platform.
Contact Modus Vivendi Headquarters at +30 2310 305831 | EMAIL | Official Website | Facebook | Pinterest | Tumblr | X | YouTube | Vimeo.
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