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Williams Trading Co. stands as a powerhouse in wholesale adult distribution, offering over 19,500 SKUs including top-tier sex toys for women and men, lubricants, wellness essentials, and retail merchandising tools. Beyond their popular Digital Catalog rolled out every Friday, Williams provides drop shipment services, real-time inventory/API integration, and retailer-friendly B2B solutions.

Whether you’re sourcing vibrators, dildos, condoms, anal plugs, or sexual health kits, Williams Trading supports brick‑and‑mortar, e‑commerce, and Amazon resellers—all with the product depth, tech integration, and reliability to scale your adult retail operation. Explore it all on JRL CHARTS Adult Industry News.

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20 03, 2020

Williams Trading Co Releases New Course on Williams Trading University – A Retailers Guide to COVID-19

By |2020-03-20T12:38:08-07:00March 20th, 2020|Categories: Products News, Sex Toy Industry News, Reviews & Latest Releases, Williams Trading|Tags: , , , , , |

PENNSAUKEN, NJ  - (03-20-20) - In order to help adult retailers during this time with the COVID-19 event, Williams Trading University has created a course module on best practices in the retail environment to keep both employees and consumers safe.  Unlike other WTU courses, this is not a training course. Instead, COVID-19: A Retailer’s Guide [...]

18 03, 2020

WTC Offers Retailers a way to Boost Customer Morale and Sales

By |2020-03-18T10:42:24-07:00March 18th, 2020|Categories: Products News, Williams Trading|Tags: , , , , , , |

PENNSAUKEN, NJ — (03-18-20) — WTC offers retailers a way to Boost Customer Morale and Sales during the Coronavirus pandemic with award winning items!   Williams Trading Co. is now offering an option that might help boost retail sales during this trying time for business owners: GAMES! With businesses having to operate on curfew or close [...]

17 03, 2020

Williams Trading Co Remains Open to Support Retail during Coronavirus OutBreak

By |2020-03-17T14:39:10-07:00March 17th, 2020|Categories: Products News, Sex Toy Industry News, Reviews & Latest Releases, Williams Trading|Tags: , , , , , |

PENNSAUKEN, NJ — (03-17-20) — Williams Trading Co.. delivers a message to our Customer and Vendor Families. We want you to know that we are here to Support your needs during this COVID-19 Epidemic. We would like to update you on the recent changes we have implemented here in regard to the current issue of [...]

9 03, 2020

Williams Trading stocks Cannabis-Inspired Items from Maia Toys

By |2026-02-06T10:21:58-08:00March 9th, 2020|Categories: Products News, Sex Toy Industry News, Reviews & Latest Releases, Williams Trading|Tags: , , , , , , , , , |

PENNSUAKEN, N.J. — (03-09-20)  — Williams Trading Co. is carrying a 420-inspired product line from Maia Toys. The newest Kusha 10 Function Rechargeable Silicone Cannabis Rabbit Vibrator from Maia Toys sports two vibrating motors with unique design and enhanced features. “The new Kusha is a very unique rabbit sporting a pot-leaf inspired clitoral stimulator and [...]

9 03, 2020

WTU Learn Launch all new LELO GiGi™2 Training Module

By |2024-04-03T19:33:04-07:00March 9th, 2020|Categories: Products News, Sex Toy Industry News, Reviews & Latest Releases, Williams Trading|Tags: , , , , , , , , , , , , |

PENNSAUKEN, NJ — (03-09-20) — WTU Learn, the popular Williams Trading University, announce the addition of two new e-Learning LELO GiGi™2 Training Module on the free e-Learning platform that is available to existing and new accounts of the Williams Trading Co. Since its inception in 2003, Swedish company LELO has become known for the elegance and [...]

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