Pjur Lubricants News & Launches

Experience the gold standard in personal lubricants with Pjur—a global leader in premium-quality formulas designed for intimacy, comfort, and sexual wellness. From silicone-based classics to water-based and hybrid innovations, Pjur continues to raise the bar for trusted performance.

JRL CHARTS delivers in-depth coverage of Pjur’s latest product launches, health-focused campaigns, and distribution news trusted by retailers and consumers worldwide.

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16 09, 2022

Pjur Introduces New Colors in Brand Refresh

By JRL Charts|2026-03-02T08:37:29-08:00September 16th, 2022|Categories: Pleasure Products Press Releases, Press Releases, Products News|Tags: Alexander Giebel, lubricants, pjur, Pjur Brand Refresh, Pjur New Colors, pleasure products, sex lubricants, sexual health wellness products, Top Adult Distributors in the Pleasure Products Industry|

WASSERBILLIG, Luxembourg — (09-16-22) (PR-JRL CHARTS) — Pjur on Thursday announced that as part of its brand refresh that it is introducing new colors and images that the company is using to reposition itself after 27 years. The brand doesn’t just have a new logo, new claim, and more defined vision and mission. The colors [...]

20 06, 2022

pjur thanks for successful DIGITAL DAYS Partner Summit

By Andy Powell|2026-03-02T08:39:59-08:00June 20th, 2022|Categories: Pleasure Products Press Releases, Press Releases, Products News|Tags: Alexander Giebel, health and wellness products, lubricants, pjur, pjur digital days partner summit, sex lubricants, Top Adult Distributors in the Pleasure Products Industry|

WASSERBILLIG/LUXEMBOURG — (06-20-22) (PR-JRL CHARTS) — The pjur Digital Days Partner Summit (June 14–17), has come to an end and was quite a success: In countless appointments campaigns and activation ideas were discussed, laying the foundations for the next six months. "The pjur DIGITAL DAYS Partner Summit “Stronger Together” was a great success! The discussions [...]

8 04, 2022

pjur Focuses on Female Masturbation in New Campaign

By Andy Powell|2026-03-02T08:40:10-08:00April 8th, 2022|Categories: Pleasure Products Press Releases, Press Releases, Products News|Tags: Alexander Giebel, female masturbation, lubricants, pjur, pjur Female masturbation, pjur group, pleasure products, sex lubricants, Top Adult Distributors in the Pleasure Products Industry|

WASSERBILLIG/LUXEMBOURG — (04-08-22) (PR-JRL CHARTS) — One year ago, pjur launched its campaign “Normalize Lube” with the aim of normalizing the use of personal lubricants. In spring 2022, pjur is taking steps to shine a light on female masturbation. The #FemaleMasturbation campaign includes insights from the pjur&yourself survey that pjur conducted in 2021. The online [...]

4 04, 2022

pjur and U-GEM ink Partnership to Expand in Taiwan

By Andy Powell|2026-03-02T08:38:48-08:00April 4th, 2022|Categories: Pleasure Products Headline News, Products News|Tags: Alexander Giebel, Jason Hwang, pjur, sex lubricants, Taiwan, Top Adult Distributors in the Pleasure Products Industry, U-GEM Corporation, wholesale adult toys|

WASSERBILLIG, Luxembourg — (04-04-22) — The pjur group and U-GEM Corporation ink new distribution deal for Taiwan. According to Johanna Höllriegl, Global Brand, PR & Communications Manager for pjur, "their partnership aims to further expand distribution of the pjur brand on the Taiwanese market. U-GEM will also look to use its knowledge of the local [...]

14 01, 2022

You’re Invited! ‘Pleasure to 2022’ with Eldorado & WOW Tech Group

By JRL Charts|2025-12-09T18:20:41-08:00January 14th, 2022|Categories: Eldorado Edge, Pleasure Products Headline News, Products News, Sex Toy Industry News, Reviews & Latest Releases|Tags: Eldorado Trading Company, pjur, sex lubricants, Sexual Health and Wellness – Adult Industry News, WOW Tech Group|

BROOMFIELD, CO — (01-14-22) — Join Eldorado Trading Company for "Pleasure to 2022", a virtual event that’s packed with exclusive details about WOW Tech’s 2022 plans (and giveaways!). Presented with Eldorado, this one-hour webinar will cover what to expect from WOW Tech in 2022, including six new product launches, unique promotional campaigns, and marketing initiatives. [...]

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