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By: Andy Powell – Senior Correspondent – B2B Retail News NAPA, CA — (March 4, 2026) – Sexual wellness distributor Vibratex has appointed industry veteran Kerrie McKinnon as its new Retail Specialist, a move designed to strengthen retailer education, improve product sell-through, and expand the global presence of the iconic Magic Wand brand. The strategic hire [...]
NORTH BERGEN, NJ — (02-04-25) — Retailers brace yourself as Nasstoys ASS-SATION 'Magic Wand Anal Vibe' captures the JRL CHARTS Pleasure Products Spotlight Pick of the Week! The USB rechargeable ASS-SATION Magic Wand Anal Vibe is designed to elevate a user's experience with 10 exciting vibrating functions, offering a range of sensations that will leave [...]
CHATSWORTH, CA — (11-01-23) — Leading adult distributor Holiday Products has sent word to JRL CHARTS Adult Toy News that they are now shipping the long awaited 'Magic Wand Micro', an authentic, ultra-compact version of Vibratex's award-winning Magic Wand. “Tucked inside the 4.5-inch miniature version of everyone’s favorite ‘power tool’ is an ultra-powerful motor that [...]
LOS ANGELES — (10-04-23) — Vibratex, the company behind the Magic Wand, announced on Tuesday that the brand-new Magic Wand Micro, a 4.5-inch, 3-ounce version of the massage wand, will begin shipping at the end of October. The smallest ever Magic Wand has generated interest from retailers and distributors alike following its surprise reveal at [...]
NAPA, CA — (08-29-23) — Vibratex sent word to JRL CHARTS Pleasure Products News that they are receiving massive orders for its brand-new Magic Wand Micro. That's right retailers, the company behind the Magic Wand brand, has been busy fielding questions and taking pre-orders for the brand-new Magic Wand Micro, a 4.5-inch, 3 ounce version [...]
NAPA, CA — (07-18-23) — Vibratex, creators of the iconic Magic Wand brand, unveiled to ANME Show attendees a sneak peek of the brand-new Magic Wand Micro, a 4.5-inch, 3 ounce version of the famous massage wand. Reactions ranged from “what?!" to “wow!” as folks had a chance to feel how much power the Micro [...]
NAPA, CA — (03-14-23) — Vibratex has sent word to JRL CHARTS Pleasure Products News that they are now be offering its Magic Wand line of products in Australia and New Zealand. Previously available only in North America, the Magic Wand trademark has been approved in both countries. Versions of three of the company's products [...]
LAS VEGAS — (09-14-22) (PR-JRL CHARTS) — Vibratex and Las Vegas’ Erotic Heritage Museum presented artist Dafne Blade’s “Pleasure as Art” Magic Wand sculpture earlier this month. Vibratex, sole North American importer of the Magic Wand brand, commissioned Blade to create the “Pleasure as Art” sculpture piece in 2021. Addressing attendees at Las Vegas’ Erotic [...]
NAPA, CA – (06-08-22) – Vibratex Announce the winners of its Magic Wand Day Display Contest! Vibratex, the sole North American importer of the Magic Wand brand, recently designated May 20 as Magic Wand Day, and in honor of the magical day and in celebration of Magic Wand’s “permanence” as a cultural icon, Vibratex ran [...]
NAPA, CA – (05-18-22) (PR-JRL CHARTS) – Vibratex’s Magic Wand Day Display Contest Deadline Approaching! That's right, the sole North American importer of the Magic WandⓇ brand, has designated May 20th as Magic Wand Day. To the delight of clever, wand-wielding retailers across the land, Vibratex is running a store display contest to celebrate the day, [...]