By: Michael Jacobs – Senior Correspondent | K-Pop News
LAS VEGAS — (March 18, 2026) — Global Korean hip-hop label H1GHR MUSIC has unveiled the official music video for “SUPERSTAR,” a teaser track from its upcoming compilation project PURPLE TAPE. The video premiered worldwide on March 18, giving fans their first preview of the label’s next collaborative era.
The track is led by Korean-American rapper pH-1, whose sharp lyricism and global fanbase have helped elevate H1GHR MUSIC’s presence across both Asian and Western hip-hop markets. In “SUPERSTAR,” pH-1 anchors the track with confident verses and a high-energy delivery that sets the tone for the rest of the label’s roster appearing throughout the visual.
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Visually, the SUPERSTAR music video blends sleek urban cinematography with neon-lit sets and stylized choreography, reinforcing the polished production values H1GHR MUSIC has become known for in the Korean hip-hop scene. The release also highlights the label’s collaborative identity, with multiple artists appearing across the track as part of the collective’s upcoming compilation rollout.
Watch – H1GHR MUSIC Drops ‘SUPERSTAR’ Official MV
The PURPLE TAPE project will serve as H1GHR MUSIC’s newest compilation release, designed to spotlight the creative chemistry between its artists while expanding the label’s global reach.
Compilation projects have played a key role in shaping the label’s brand by allowing different voices within the roster to connect across genres ranging from melodic rap to high-energy hip-hop.
Founded to bridge Korean and international hip-hop cultures, H1GHR MUSIC continues to build momentum with each new release. The debut of “SUPERSTAR” signals the beginning of the label’s next creative chapter as anticipation builds for the full PURPLE TAPE project later this year.
For more K-Pop music video premieres and Korean hip-hop industry news, follow JRL CHARTS K-Pop News, part of the JRL CHARTS LGBTQ+ Digital News Network.
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