CERRITOS, CA — (11-04-24) — Multi award-winning Sportsheets unveil its rebranded EDGE line, a brand designed to meet the evolving desires of customers in the BDSM community. JRL CHARTS Adult News can confirm that as Sportsheets’ premier brand, the EDGE Collection has been reimagined with a focus on high-quality faux materials, sleek aesthetics and updated functionality to appeal to new and seasoned practitioners. The nine Edge products are now available for immediate shipping.
“The reintroduction of Edge marks a new chapter for Sportsheets,” said Julie Stewart, CEO of Sportsheets. “We’ve listened to our customers’ needs and leaned into our experience to deliver a line that represents our commitment to quality and customer satisfaction. EDGE speaks to the heart of who we are: passionate about intimate discovery and dedicated to enhancing connection through beautifully designed products.” said Stewart.
The rebranded line includes staples like the Edge Spreader Bar, as well as newly engineered items!
Julia Harney, Sportsheets’ B2B sales manager added…“Our retail partners are responding incredibly well to Edge’s new look and feel. We’re confident that these products will resonate with consumers looking to deepen their intimate connections with beautifully crafted, trusted essentials.” said Harney.
Sportsheets’ commercial director Kelly Sofferman said…“Edge epitomizes our dedication to inspire meaningful impact and fearlessness in intimacy. This rebrand isn’t just about refreshing a product line; it’s about renewing our purpose and commitment to the people who seek Sportsheets products to enrich their intimate lives.” said Sofferman.
Retailers can get more information on the EDGE BDSM Line by Sportsheets by reviewing the EDGE Sales Guide or, by contacting your Sportsheets account manager at 1+714-698-0877 | Email | B2B Site | Facebook | Instagram | Tumblr | X | Vimeo | YouTube.
Article by: Andy Powell, Staff Writer
Follow @JRLCHARTS Daily on X
